PROSPECTING AND NEED-BASED SELLING

Identifying the right prospect is one of the important steps toward closing a sale. In today’s competitive world, only the person who can assess the customers’/clients’ needs effectively can close sales successfully. Effective need analysis leads to reduced objections and more sales. In this module, we will cover techniques to identify prospects more efficiently. Moreover, we will also empower you with step-by-step methods and strategies to conduct effective need analysis to convert prospects into clients.

KEY TAKEAWAYS:

  • Assess and identify potential customers/clients

  • Ask appropriate questions to understand customer needs

  • Understand various personality styles to handle different types of customers